"I've always envisioned a brand that was focused on true high-quality and luxury, which I believed every woman deserved but shouldn’t have to break the bank to obtain".
A seasoned and savvy Entrepreneur and business professional, Araba Beauty's Founder & CEO Marquita Eshun is passionate about her mission to help women become more confident and fabulous in their skin. Through her love for hair and beauty at such a young age, she knew that she would dive into the industry eventually. Opening a Hair Salon in her home town of Philadelphia was her start.
Launched in 2019 Araba Beauty has quickly grown to be one of the country’s leading luxury hair extension retailers marked by the brand’s lustrous 100% Pure Cuticle, Virgin Indian, and Remy Hair products from around the world. Marquita’s business acumen as a successful Female Entrepreneur can be accredited to the principles bestowed upon her from her inspiration and mentor; her Father. “Growing up the importance of hard work and determination were taught to us from a very young age,” says Marquita.
“I took those ideas and applied them to every facet of my life, especially my business ventures.” These values were also evident in Marquita’s tenure at West Chester University where she graduated with an Accounting/Finance degree that influenced her decision to know every part of business. Coupled with her love of learning and commitment to holistic beauty Marquita’s approach to the beauty industry is one to be rivaled. Unlike many hair retailers, Marquita is immersed in the beauty industry.
"Araba Beauty was born out of my frustration with beauty brands that offered sub-par quality and produced dozens of products with hard-to-follow claims. The stylists in my Salon would complain all the time about the quality of the hair extensions they were using especially when compared to the prices they’re paying to source them," says Marquita.
I've always envisioned a brand that was focused on true high-quality and luxury, which I believed every woman deserved but shouldn’t have to break the bank to obtain. As a personal fan and advocate of the power of hair extensions, I've made it my duty for the past few years to ensure the best of the best when it comes to the quality of the hair and products offered by the brand and I wear the results proudly!
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